Effectiveness of Online Behavioral Targeting: A Psychological Perspective AB Ozcelik, K Varnali Electronic Commerce Research and Applications 33, 1-11, 2018 | 80 | 2018 |
A circular approach to SERVQUAL and HOLSAT: An implementation suggestion C Ceylan, AB Ozcelik Journal of Hotel & Business Management 5 (1), 1-10, 2016 | 25 | 2016 |
A holistic framework for patient experience: 5P model AB Ozcelik, K Varnali, S Burnaz International Journal of Pharmaceutical and Healthcare Marketing, 2021 | 11 | 2021 |
MOBİL İNTERNET, TÜKETİCİ MATERYALİZMİ VE ALIŞVERİŞ BAĞIMLILIĞI: ALIŞVERİŞ MOTİVASYONLARININ DÜZENLEYİCİ ETKİSİ ÜZERİNE BİR ARAŞTIRMA AB Özçelik, EE Gegez, Ş Burnaz Pazarlama Teorisi ve Uygulamaları Dergisi 3 (2), 1-20, 2017 | 11* | 2017 |
Choosing the right influencer for your brand: a guide to the field. Ch. 5 A Özçelik, E Levi, S Yesiloglu, J Costello Influencer Marketing: Building Brand Communities and Engagement, 2020 | 5 | 2020 |
Choosing the right influencer for your brand: a guide to the field. Ch. 5 in Influencer Marketing: Building Brand Communities and Engagement. Ed. Yesiloglu, S., and Costello, J A Özçelik, E Levi Routledge: London, 2020 | 5 | 2020 |
Customer experience quality dimensions in health care: Perspectives of industry experts AB Ozcelik, S Burnaz Journal of Marketing Management and Logistics 6 (2), 62-72, 2019 | 2 | 2019 |
Competitive Deviance from Ethicality: A Focus on Online Settings GN Şahin-Kazazoğlu, AB Özçelik, Ş Burnaz Ethics, Social Responsibility and Sustainability in Marketing, 19-43, 2019 | 1 | 2019 |
Are You Monitoring My Performance or Bullying Me?: A Framework for Patient Orientation AB Ozcelik Workplace Cyberbullying and Behavior in Health Professions, 59-83, 2024 | | 2024 |
Z KUŞAĞININ NOSTALJİ PAZARLAMASINA. E LEVİ, AB ÖZÇELİK, B SARIGÜL Istanbul Aydin University Journal of Social Sciences/Istanbul Aydin …, 2023 | | 2023 |
Choosing the right influencer for your brand AB Ozcelik, E Levi Influencer Marketing, 79-97, 2020 | | 2020 |
ETKiLEYiCi PAZARLAMA AB ÖZÇELİK, E LEVİ | | |
Z KUŞAĞININ NOSTALJİ PAZARLAMASINA YAKLAŞIMI L Eser, AB ÖZÇELİK, B SARIGÜL İstanbul Aydın Üniversitesi Sosyal Bilimler Dergisi 15 (4), 499-525, 0 | | |