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Gokhan Aydin
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Cited by
Year
Adoption of mobile payment systems: a study on mobile wallets
G Aydin, S Burnaz
Journal of Business, Economics and Finance (Pressacademia) 5 (1), 73-73, 2016
2412016
Social media engagement and organic post effectiveness: A roadmap for increasing the effectiveness of social media use in hospitality industry
G Aydin
Journal of Hospitality Marketing & Management, 2019
1522019
Factors affecting health tourism and international healthcare facility choice
G AYDIN, B Karamehmet
International Journal of Pharmaceutical and Healthcare Marketing 11 (1), 16-36, 2017
1282017
Technology addiction in the digital economy and suggested solutions
AV Ertemel, G Aydın
Addicta Turk. J. Addict 5, 665-690, 2018
96*2018
Dünyada ve türkiye’de sağlik turizmi pazarlama uygulamalari ve karşilaştirmali durum analizi
G AYDIN, BK AYDIN
Pazarlama ve Pazarlama Araştırmaları Dergisi 8 (16), 1-22, 2015
882015
How to Engage Consumers through Effective Social Media Use—Guidelines for Consumer Goods Companies from an Emerging Market
G Aydin, N Uray, G Silahtaroglu
Journal of Theoretical and Applied Electronic Commerce Research 16 (4), 768-790, 2021
712021
Tüketici temelli marka değerinin finansal performans üzerine etkisi.
G Aydin, B Ülengın
ITU Journal Series D: Engineering 10 (2), 2011
702011
A comparative study on attitudes towards SMS advertising and mobile application advertising
G Aydin, B Karamehmet
International Journal of Mobile Communications 15 (5), 514-536, 2017
682017
Attitudes Towards Digital Ads in Turkey: Testing Differences between SNS ads and Mobile Ads
G Aydın
International Journal of Research in Business Studies and Management 3 (2), 1-11, 2016
66*2016
Do Personality Traits and Shopping Motivations Affect Social Commerce Adoption Intentions? Evidence from an Emerging Market
G Aydin
Journal of Internet Commerce 18 (4), 428-467, 2019
542019
Effect of Consumer-Based Brand Equity on Purchase Intention: Considering Socioeconomic Status and Gender as Moderating Effects
G Aydin, B Ulengin
Journal of Euromarketing 24 (2), 107-119, 2015
422015
Role of Personalization in Shaping Attitudes Towards Social Media Ads
G Aydin
International Journal of E-Business Research (IJEBR) 14 (3), 54-76, 2018
312018
Tüketici temelli marka değerinin firmaların finansal performansı üzerine etkisi: Türkiye'de bir çalışma
G Aydın
282009
EFFECT OF BRAND EQUITY ON FIRMS’FINANCIAL PERFORMANCE IN CONSUMER GOODS INDUSTRIES
G Aydin, B Ulengin
Journal of Business Economics and Finance 4 (3), 2015
272015
Marka Değeri ve Finansal Performans
G AYDIN
Yayınlanmamış Doktora Tezi, İstanbul Teknik Üniversitesi Fen Bilimler …, 2009
26*2009
Examining Social Commerce Intentions Through the Uses and Gratifications Theory
G Aydin
International Journal of E-Business Research (IJEBR) 15 (2), 44-70, 2019
252019
Adoption of Gamified Systems: A Study on a Social Media Gamification Website
G Aydin
International Journal of Online Marketing (IJOM) 5 (3), 18-37, 2015
252015
Effect of Demographics on Use Intention of Gamified Systems
G Aydin
International Journal of Technology and Human Interaction (IJTHI) 14 (1), 1-21, 2018
242018
Insights into mobile health application market via a content analysis of marketplace data with machine learning
G Aydin, G Silahtaroglu
Plos one 16 (1), e0244302, 2021
192021
TURİZM SEKTÖRÜNDE SOSYAL MEDYA KULLANIM ETKİNLİĞİNİN İYİLEŞTİRİLMESİ: 5 YILDIZLI OTELLER ÜZERİNDE BİR ÇALIŞMA
B Karamehmet, G Aydın
Uluslararası İktisadi ve İdari İncelemeler Dergisi, 593 - 606, 2017
172017
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