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Leong Lai Ying
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Time to seize the digital evolution: Adoption of blockchain in operations and supply chain management among Malaysian SMEs
LW Wong, LY Leong, JJ Hew, GWH Tan, KB Ooi
International Journal of Information Management 52, 101997, 2020
6242020
Predicting the determinants of the NFC-enabled mobile credit card acceptance: A neural networks approach
LY Leong, TS Hew, GWH Tan, KB Ooi
Expert Systems with Applications 40 (14), 5604-5620, 2013
5852013
Predicting the drivers of behavioral intention to use mobile learning: A hybrid SEM-Neural Networks approach
GWH Tan, KB Ooi, LY Leong, B Lin
Computers in Human Behavior 36, 198-213, 2014
4662014
An SEM–artificial-neural-network analysis of the relationships between SERVPERF, customer satisfaction and loyalty among low-cost and full-service airline
LY Leong, TS Hew, VH Lee, KB Ooi
Expert systems with applications 42 (19), 6620-6634, 2015
3712015
Predicting mobile wallet resistance: A two-staged structural equation modeling-artificial neural network approach
LY Leong, TS Hew, KB Ooi, J Wei
International Journal of Information Management 51, 102047, 2020
3542020
Knowledge management: a key determinant in advancing technological innovation?
VH Lee, LY Leong, TS Hew, KB Ooi
Journal of knowledge management 17 (6), 848-872, 2013
3422013
Mobile social tourism shopping: A dual-stage analysis of a multi-mediation model
JJ Hew, LY Leong, GWH Tan, VH Lee, KB Ooi
Tourism Management 66, 121-139, 2018
2902018
Can competitive advantage be achieved through knowledge management? A case study on SMEs
VH Lee, ATL Foo, LY Leong, KB Ooi
Expert Systems with Applications 65, 136-151, 2016
2622016
The age of mobile social commerce: An Artificial Neural Network analysis on its resistances
JJ Hew, LY Leong, GWH Tan, KB Ooi, VH Lee
Technological Forecasting and Social Change 144, 311-324, 2019
2252019
Modeling the stimulators of the behavioral intention to use mobile entertainment: does gender really matter?
LY Leong, KB Ooi, AYL Chong, B Lin
Computers in Human Behavior 29 (5), 2109-2121, 2013
2242013
Predicting the antecedents of trust in social commerce–A hybrid structural equation modeling with neural network approach
LY Leong, TS Hew, KB Ooi, AYL Chong
Journal of Business Research 110, 24-40, 2020
2052020
The effects of Facebook browsing and usage intensity on impulse purchase in f-commerce
LY Leong, NI Jaafar, S Ainin
Computers in Human Behavior 78, 160-173, 2018
2012018
A hybrid SEM-neural network analysis of social media addiction
LY Leong, TS Hew, KB Ooi, VH Lee, JJ Hew
Expert Systems with Applications 133, 296-316, 2019
1992019
Wearable payment: A deep learning-based dual-stage SEM-ANN analysis
VH Lee, JJ Hew, LY Leong, GWH Tan, KB Ooi
Expert Systems with Applications 157, 113477, 2020
1902020
Do electronic word-of-mouth and elaboration likelihood model influence hotel booking?
LY Leong, TS Hew, KB Ooi, B Lin
Journal of Computer Information Systems 59 (2), 146-160, 2019
1712019
Understanding impulse purchase in Facebook commerce: does Big Five matter?
LY Leong, NI Jaafar, A Sulaiman
Internet Research 27 (4), 786-818, 2017
1352017
Influence of individual characteristics, perceived usefulness and ease of use on mobile entertainment adoption
LY Leong, KB Ooi, AYL Chong, B Lin
International Journal of Mobile Communications 9 (4), 359-382, 2011
1252011
Predicting drivers of mobile entertainment adoption: a two-stage SEM-artificial-neural-network analysis
TS Hew, LY Leong, KB Ooi, AYL Chong
Journal of Computer Information Systems 56 (4), 352-370, 2016
1172016
Tourism research progress–a bibliometric analysis of tourism review publications
LY Leong, TS Hew, GWH Tan, KB Ooi, VH Lee
Tourism Review 76 (1), 1-26, 2021
992021
Mobile social media marketing: a new marketing channel among digital natives in higher education?
LW Wong, GWH Tan, JJ Hew, KB Ooi, LY Leong
Journal of Marketing for Higher Education 32 (1), 113-137, 2022
912022
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