| The Use of Humor in the Workplace E Romero, K Cruthirds Engineering Management Review 34 (3), 18 - 30, 2006 | 915 | 2006 |
| Differences between American, Egyptian and Lebanese humor styles: Implications for international management M Kalliny, KW Cruthirds, MS Minor International Journal of Cross Cultural Management 6 (1), 121-134, 2006 | 158 | 2006 |
| Impact of an ERP simulation game on online learning M Hwang, K Cruthirds The International Journal of Management Education 15 (1), 60-66, 2017 | 50 | 2017 |
| In search of aesthetics in consumer marketing: An examination of aesthetic stimuli from the philosophy of art and the psychology of art YJ Wang, KW Cruthirds, CN Axinn, C Guo Academy of Marketing Studies Journal 17 (2), 37, 2013 | 50 | 2013 |
| A comparison of humor styles in US and Mexican television commercials KW Cruthirds, VL Wang, YJ Wang, J Wei Marketing Intelligence & Planning 30 (4), 384-401, 2012 | 25 | 2012 |
| The impact of humor on mediation KW Cruthirds Dispute Resolution Journal 61 (3), 32, 2006 | 23 | 2006 |
| Understanding employee turnover patterns in Mexican maquiladoras E Romero, KW Cruthirds Journal of Centrum Cathedra 2 (1), 62-71, 2009 | 20 | 2009 |
| Analysis of current customs practices in the United States and a proposed model for world class Customs T Coyle, K Cruthirds, S Naranjo, K Nobel World customs journal 1 (18), 71-86, 2014 | 17 | 2014 |
| Insights into negative humor in organizations: development of the negative humor questionnaire. KW Cruthirds, YJ Wang, EJ Romero Journal of Business & Management 19 (3), 2013 | 16 | 2013 |
| “Enculturated” Pleasure: A Study in Multicultural Engagement: How Do Mexican and US Consumers Respond To Humorous Advertising Differently? VL Wang, KW Cruthirds, YJ Wang, J Wei Journal of Advertising Research 54 (3), 320-331, 2014 | 15 | 2014 |
| World class logistics-south of the border: an analysis of Mexican maquiladora environmentally responsible practices KW Cruthirds, T Coyle, MPT Velasco, BG Marquez International Journal of Productivity and Quality Management 15 (3), 285-308, 2015 | 6 | 2015 |
| The impact of intragroup relationship conflict on intention to re-enroll: Implications for virtual learning Y Zhu, V Lynette Wang, E Leach, K Cruthirds, Y Wang Internet Research 29 (6), 1370-1385, 2019 | 5 | 2019 |
| Adopting ro-ro transportation in inland China: A decision criteria survey of shippers, forwarders, and haulers K Yu, YJ Wang, CR Moberg, KW Cruthirds International Journal of Logistics Systems and Management 16 (4), 426-443, 2013 | 5 | 2013 |
| Ad Acceptance: Scale Development, Purification, and Validation of Acceptance of Cell Telephone Advertising Acceptance A Saran, K Cruthirds, MS Minor DEVELOPMENTS IN MARKETING SCIENCE 29, 62, 2006 | 5 | 2006 |
| Incorporating web aesthetics into e-tail atmospherics research: an evaluation of multiple theoretical frameworks YJ Wang, S Hong, J Wei, KW Cruthirds International Journal of Electronic Marketing and Retailing 4 (1), 80-99, 2011 | 3 | 2011 |
| Empirical Investigation on the Magnitude of Job Offshoring from an Organizational Contingency Perspective: Implications for American Work Force YJ Wang, K Cruthirds, M Baeza Competitiveness Review 20 (4), 322-332, 2010 | 2 | 2010 |
| Ad Acceptance: Scale Development, Purification, and Validation of Cell Telephone Advertising Acceptance A Saran, K Cruthirds, MS Minor Revolution in Marketing: Market Driving Changes, 62-66, 2006 | 2* | 2006 |
| Cell phone advertising delivery acceptance: development, purification and validation of the advertising delivery acceptance scale A Saran, KW Cruthirds, M Kalliny, M Minor International Journal of Electronic Marketing and Retailing 2 (2), 135-149, 2008 | 1 | 2008 |
| SECTION 1–ACADEMIC CONTRIBUTIONS HM Wolffgang, E Kafeero, D Widdowson, B Blegen, M Kashubsky, ... World 157, 2013 | | 2013 |
| Amalgamation or Dissolution? Outlook of the Future of MERCOSUR Under US and EU Influences M Baeza, YJ Wang, K Cruthirds European Journal of Management 11 (3), 150-159, 2011 | | 2011 |
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