| Information technology competencies, organizational agility, and firm performance: Enabling and facilitating roles A Chakravarty, R Grewal, V Sambamurthy Information systems research 24 (4), 976-997, 2013 | 646 | 2013 |
| The differential effects of online word-of-mouth and critics’ reviews on pre-release movie evaluation A Chakravarty, Y Liu, T Mazumdar Journal of interactive marketing 24 (3), 185-197, 2010 | 363 | 2010 |
| Governance mechanisms in business-to-business electronic markets R Grewal, A Chakravarty, A Saini Journal of Marketing 74 (4), 45-62, 2010 | 190 | 2010 |
| Customer orientation structure for internet-based business-to-business platform firms A Chakravarty, A Kumar, R Grewal Journal of Marketing 78 (5), 1-23, 2014 | 181 | 2014 |
| The stock market in the driver's seat! Implications for R&D and marketing A Chakravarty, R Grewal Management Science 57 (9), 1594-1609, 2011 | 152 | 2011 |
| Counting chickens before the eggs hatch: Associating new product development portfolios with shareholder expectations in the pharmaceutical sector R Grewal, A Chakravarty, M Ding, J Liechty International Journal of Research in Marketing 25 (4), 261-272, 2008 | 71 | 2008 |
| Organizational debut on the public stage: Marketing myopia and initial public offerings AR Saboo, A Chakravarty, R Grewal Marketing Science 35 (4), 656-675, 2016 | 70 | 2016 |
| Analyst earning forecasts and advertising and R&D budgets: Role of agency theoretic monitoring and bonding costs A Chakravarty, R Grewal Journal of Marketing Research 53 (4), 580-596, 2016 | 59 | 2016 |
| Influencing acquisition performance in high-technology industries: The role of innovation and relational overlap AR Saboo, A Sharma, A Chakravarty, V Kumar Journal of Marketing Research 54 (2), 219-238, 2017 | 53 | 2017 |
| Effect of alliance network asymmetry on firm performance and risk A Chakravarty, C Zhou, A Sharma Journal of Marketing 84 (6), 74-94, 2020 | 30 | 2020 |
| Choice of geographical location as governance strategy in outsourcing contracts: localized outsourcing, global outsourcing, and onshore outsourcing A Chakravarty, R Grewal, S Sarker, V Sambamurthy Customer needs and solutions 1, 11-22, 2014 | 22 | 2014 |
| Online user comments versus professional reviews: Differential influences on pre-release movie evaluation A Chakravarty, Y Liu, T Mazumdar Marketing Science Institute, 2008 | 21 | 2008 |
| Leveraging consumer personality and social media marketing to improve a brand's social media equity M Mathur, D Lawrence, A Chakravarty International Journal of Consumer Studies 47 (3), 1076-1094, 2023 | 9 | 2023 |
| Marketing's and Operations' roles in product recall prevention: Antecedents and consequences A Chakravarty, AR Saboo, G Xiong Production and Operations Management 31 (3), 1174-1190, 2022 | 6 | 2022 |
| Putting the Cart before the Horse: Short-Term Performance Concerns as Drivers of Marketing-Related Investments A Chakravarty, R Grewal Handbook of marketing and finance, 2012 | 6 | 2012 |
| Persuasive influences of online word of mouth and professional reviews A Chakravarty, Y Liu, T Mazumdar Advances in Consumer Research 8, 124-125, 2009 | 6 | 2009 |
| Influence of pull marketing actions on marketing action effectiveness of multichannel firms: A meta-analysis PV Zhang, S Kim, A Chakravarty Journal of the Academy of marketing Science 51 (2), 310-333, 2023 | 5 | 2023 |
| Identifying emotions in images and their effects on donation behavior in online crowdsourcing platforms E Yazdani, A Chakravarty, J Inman Available at SSRN 3778357, 2021 | 4 | 2021 |
| Can Emotions Be Used as Keywords for Text-Based, Search-Engine Advertising? P Wang, A Chakravarty, J Yang Journal of Interactive Advertising 21 (3), 159-172, 2021 | 3 | 2021 |
| Review of Marketing Relevant Real Activity Manipulation A Chakravarty Customer Needs and Solutions 10 (1), 4, 2023 | 1 | 2023 |
