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Taşkın Dirsehan
Taşkın Dirsehan
Marmara University Faculty of Business Administration
Verified email at marmara.edu.tr - Homepage
Title
Cited by
Cited by
Year
Örneklerle temel deneyimsel pazarlama
T Dirsehan
İstanbul: İkinci Adam Yayınları, 2010
64*2010
Measuring brand image using a cognitive approach: Representing brands as a network in the Turkish airline industry
T Dirsehan, S Kurtuluş
Journal of Air Transport Management 67, 85-93, 2018
452018
Analyzing museum visitor experiences and post experience dimensions using SEM
T Dirsehan
Bogazici Journal: Review of Social, Economic and Administrative Studies 26 …, 2012
442012
Examination of trust and sustainability concerns in autonomous vehicle adoption
T Dirsehan, C Can
Technology in Society 63, 101361, 2020
382020
Comparison between holistic museum visitors and utilitarian museum visitors
T Dirsehan, AM Yalçin
International Journal of Marketing Studies 3 (4), 78, 2011
372011
Exploring Brand Experience Dimensions for Cities and Investigating Their Effects on Loyalty to a City.
Đ Kazançoğlu, T Dirsehan
Business & Economics Research Journal 5 (1), 2014
312014
Role of mobile food-ordering applications in developing restaurants’ brand satisfaction and loyalty in the pandemic period
T Dirsehan, E Cankat
Journal of Retailing and Consumer Services 62, 102608, 2021
302021
Müşteri deneyimi tasarımı ve yönetimi
T Dirsehan
Hiperlink eğit. ilet. yay. san. tic. ve ltd. sti., 2012
262012
Profiling online consumers according to their experiences with a special focus on social dimension
T Dirsehan, M Çelik
Procedia-Social and Behavioral Sciences 24, 401-412, 2011
222011
Sosyal İnovasyon ile Sakin Şehirlerarasındaki İlişkinin Sosyal Girişim(ci)ler Açısından İncelenmesi: Seferihisar Örneği
İ Kazançoğlu, T Dirsehan
Ege Stratejik Araştırmalar Dergisi 7, 135-161, 2016
20*2016
An application of text mining to capture and analyze eWOM: a pilot study on tourism sector
T Dirsehan
Capturing, analyzing, and managing word-of-mouth in the digital marketplace …, 2016
192016
Exploring local vs global brand associations in an emerging market using BCM technique
İ Eren-Erdoğmuş, T Dirsehan
Qualitative Market Research: An International Journal, 2017
172017
Fırsat Sitelerine Yönelik E-Sadakati Belirleyen Boyutların İncelenmesi
S ÖZTÜRK, A COŞKUN, T DİRSEHAN
132012
“Romantic Movement in Marketing”: The Effects of Customer Experiences on Post Experience Dimensions from the Museum Perspective more
T Dirsehan
Marmara University Institute of Social Sciences, 2011
122011
Exploring the Customer Experiences in Bosphorus Zoo
T Dirsehan
International Journal of Economics and Management Engineering 4 (6), 1294-1299, 2010
112010
Veri madenciliği ile pazarlama etkileşimi
MS Köktürk, T Dirsehan
Nobel, 2012
9*2012
Gaining competitive advantage in tourism marketing: a text mining approach to hotel visitors’ comments in Durres
T Dirsehan
82015
Mapping smart mobility technologies at Istanbul New Airport using the customer journey
BT Dirsehan
Smart urban development, 109, 2019
62019
Marka Kavram Haritaları
T Dirsehan
5*2015
COCA COLA’NIN ULUSLARARASI PAZARLAMA STRATEJİLERİNE YÖNELİK BİR YAZIN TARAMASI
T Dirsehan
İstanbul Sosyal Bilimler Dergisi, 18-42, 2015
52015
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