| Örneklerle temel deneyimsel pazarlama T Dirsehan İstanbul: İkinci Adam Yayınları, 2010 | 64* | 2010 |
| Measuring brand image using a cognitive approach: Representing brands as a network in the Turkish airline industry T Dirsehan, S Kurtuluş Journal of Air Transport Management 67, 85-93, 2018 | 45 | 2018 |
| Analyzing museum visitor experiences and post experience dimensions using SEM T Dirsehan Bogazici Journal: Review of Social, Economic and Administrative Studies 26 …, 2012 | 44 | 2012 |
| Examination of trust and sustainability concerns in autonomous vehicle adoption T Dirsehan, C Can Technology in Society 63, 101361, 2020 | 38 | 2020 |
| Comparison between holistic museum visitors and utilitarian museum visitors T Dirsehan, AM Yalçin International Journal of Marketing Studies 3 (4), 78, 2011 | 37 | 2011 |
| Exploring Brand Experience Dimensions for Cities and Investigating Their Effects on Loyalty to a City. Đ Kazançoğlu, T Dirsehan Business & Economics Research Journal 5 (1), 2014 | 31 | 2014 |
| Role of mobile food-ordering applications in developing restaurants’ brand satisfaction and loyalty in the pandemic period T Dirsehan, E Cankat Journal of Retailing and Consumer Services 62, 102608, 2021 | 30 | 2021 |
| Müşteri deneyimi tasarımı ve yönetimi T Dirsehan Hiperlink eğit. ilet. yay. san. tic. ve ltd. sti., 2012 | 26 | 2012 |
| Profiling online consumers according to their experiences with a special focus on social dimension T Dirsehan, M Çelik Procedia-Social and Behavioral Sciences 24, 401-412, 2011 | 22 | 2011 |
| Sosyal İnovasyon ile Sakin Şehirlerarasındaki İlişkinin Sosyal Girişim(ci)ler Açısından İncelenmesi: Seferihisar Örneği İ Kazançoğlu, T Dirsehan Ege Stratejik Araştırmalar Dergisi 7, 135-161, 2016 | 20* | 2016 |
| An application of text mining to capture and analyze eWOM: a pilot study on tourism sector T Dirsehan Capturing, analyzing, and managing word-of-mouth in the digital marketplace …, 2016 | 19 | 2016 |
| Exploring local vs global brand associations in an emerging market using BCM technique İ Eren-Erdoğmuş, T Dirsehan Qualitative Market Research: An International Journal, 2017 | 17 | 2017 |
| Fırsat Sitelerine Yönelik E-Sadakati Belirleyen Boyutların İncelenmesi S ÖZTÜRK, A COŞKUN, T DİRSEHAN | 13 | 2012 |
| “Romantic Movement in Marketing”: The Effects of Customer Experiences on Post Experience Dimensions from the Museum Perspective more T Dirsehan Marmara University Institute of Social Sciences, 2011 | 12 | 2011 |
| Exploring the Customer Experiences in Bosphorus Zoo T Dirsehan International Journal of Economics and Management Engineering 4 (6), 1294-1299, 2010 | 11 | 2010 |
| Veri madenciliği ile pazarlama etkileşimi MS Köktürk, T Dirsehan Nobel, 2012 | 9* | 2012 |
| Gaining competitive advantage in tourism marketing: a text mining approach to hotel visitors’ comments in Durres T Dirsehan | 8 | 2015 |
| Mapping smart mobility technologies at Istanbul New Airport using the customer journey BT Dirsehan Smart urban development, 109, 2019 | 6 | 2019 |
| Marka Kavram Haritaları T Dirsehan | 5* | 2015 |
| COCA COLA’NIN ULUSLARARASI PAZARLAMA STRATEJİLERİNE YÖNELİK BİR YAZIN TARAMASI T Dirsehan İstanbul Sosyal Bilimler Dergisi, 18-42, 2015 | 5 | 2015 |
İpek KazancogluBusiness Administration, Associate Professor, Ege ÜniversityVerified email at ege.edu.tr
