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Shalom Levy
Shalom Levy
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Başlık
Alıntı yapanlar
Alıntı yapanlar
Yıl
Emotional brand attachment: a factor in customer-bank relationships
S Levy, H Hino
International Journal of Bank Marketing 34 (2), 136-150, 2016
2822016
How credible is e-word of mouth across digital-marketing channels?: The roles of social capital, information richness, and interactivity
S Levy, Y Gvili
Journal of Advertising Research 55 (1), 95-109, 2015
2002015
Consumer engagement with eWOM on social media: The role of social capital
Y Gvili, S Levy
Online information review 42 (4), 482-505, 2018
1882018
Antecedents of attitudes toward eWOM communication: differences across channels
Y Gvili, S Levy
Internet Research 26 (5), 1030-1051, 2016
1712016
Does advertising matter to store brand purchase intention? A conceptual framework
S Levy, H Gendel‐Guterman
Journal of Product & Brand Management 21 (2), 89-97, 2012
1042012
Does usage level of online services matter to customers’ bank loyalty?
S Levy
Journal of Services Marketing 28 (4), 292-299, 2014
952014
Consumer engagement in sharing brand-related information on social commerce: the roles of culture and experience
Y Gvili, S Levy
Journal of Marketing Communications 27 (1), 53-68, 2021
722021
The influence of product involvement on consumers’ interactive processes in interactive television
S Levy, ID Nebenzahl
Marketing Letters 19, 65-77, 2008
512008
Online shopper engagement in price negotiation: the roles of culture, involvement and eWOM
S Levy, Y Gvili
International Journal of Advertising 39 (2), 232-257, 2020
442020
Does consumers' personal involvement have an influence on store brand buying proneness?
H Gendel-Guterman, S Levy
Journal of Consumer Marketing 30 (7), 553-562, 2013
392013
The value (s) of information on social network sites: The role of user personality traits
Y Gvili, O Kol, S Levy
European Review of Applied Psychology 70 (2), 100511, 2020
342020
The sweet smell of advertising: the essence of matching scents with other ad cues
Y Gvili, S Levy, M Zwilling
International Journal of Advertising 37 (4), 568-590, 2018
332018
Brand bank attachment to loyalty in digital banking services: mediated by psychological engagement with service platforms and moderated by platform types
S Levy
International Journal of Bank Marketing 40 (4), 679-700, 2022
312022
To be (vaccinated) or not to be: the effect of media exposure, institutional trust, and incentives on attitudes toward COVID-19 vaccination
D Zimand-Sheiner, O Kol, S Frydman, S Levy
International Journal of Environmental Research and Public Health 18 (24), 12894, 2021
312021
It makes a difference! Impact of social and personal message appeals on engagement with sponsored posts
D Zimand Sheiner, O Kol, S Levy
Journal of Research in Interactive Marketing 15 (4), 641-660, 2021
302021
Consumer response to private label brands’ negative publicity: a relational effect on retailer’s store image
H Gendel-Guterman, S Levy
Journal of Product & Brand Management 26 (2), 204-222, 2017
302017
Programme involvement and interactive behavior in interactive television
S Levy, ID Nebenzahl
International Journal of Advertising 25 (3), 309-332, 2006
292006
Engagement of ethnic-minority consumers with electronic word of mouth (eWOM) on social media: The pivotal role of intercultural factors
S Levy, Y Gvili, H Hino
Journal of Theoretical and Applied Electronic Commerce Research 16 (7), 2608 …, 2021
252021
Fears, discrimination and perceived workplace promotion
Z Sheaffer, S Levy, E Navot
Baltic Journal of Management 13 (1), 2-19, 2018
242018
Twofold impact of experiential marketing: Manufacturer brand and hosting retailer
S Levy, H Gendel Guterman
EuroMed journal of business 16 (4), 345-360, 2021
142021
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